(2-AUDIO CD DISC SET) THURSDAY GENERAL SESSION: Appealing to the American Palate Media Type:MP3 Digital Download The program of sessions addressing

The program of sessions addressing topics ranging from marketing and business to winemaking and grapegrowing is presented in cooperation with the American Vineyard Foundation

Classification

Bring your experiences and opinions to share in this lively discussion with a member of the 500 Club

Tape Eight: ~ What is Style and Where Can I Get Some

(2-AUDIO CD DISC SET) THURSDAY GENERAL SESSION: Appealing to the American Palate Media Type:MP3 Digital Download The program of sessions addressing"Middle America" can be described primarily as a state of mind, values, and experiences rather than a geographic location. It? s the biggest consumer segment of the country for which wine is not a part of the lifestyle or culture. The wine community is continually seeking avenues to reach "middle America" consumers with varying degrees of success. This session brings together experts from different areas of the consumer food industry in an exploration